Did you know that the screen printing industry in the United States alone is worth over $9 billion?
With an industry that large, they must be doing something right to keep the money coming in. If you are reading this, you are likely wondering what the biggest benefits are to commercial screen printing.
These are some ways that you can maximize this tool.
Buy in Bulk
One of the best ways that you can maximize commercial screen printing is to buy in bulk. This is because if a service like screen printing can maximize the product it delivers to a customer like you, then it stands to make more money.
An example could be if a business decided to charge $1 for each item they were printing. Well, they would make more money with more items, but they also need to incentivize the customer to order more items printed.
So, what if they decided to charge $80 to have 100 items printed while it is normally $1 for every item printed? That would incentivize a business to order more items from that business because it could result in them saving 20%. It could even convince them to pull the trigger on ordering more items that they were on the fence about.
When customers buy in bulk, they typically save about 20% compared to the regular price. However, for some items and some bulk orders, this savings could be as much as 80%.
Diversify Items
Another way that your business can maximize custom screen printing is to diversify the items you want to use that label for. You ideally want to put this on as much merchandise as possible.
So, you have to think about what items people use in their daily lives. This can be anything from t-shirts to hoodies, hats, coffee mugs, and more.
The point is that you should not limit yourself to 1-2 items on screen printing to do all of the advertising for your business. You need to put this on as many items as possible to maximize your market.
Know Your Audience
To expand on diversifying your items, it is important to know the audience that you wish to sell these items to.
An example could be if you are advertising to parents that have children. It could be a product for a child, so it is likely unwise to waste screen printing on coffee mugs.
You might be trying to appeal to an older audience. Do older people wear hoodies and hats as much as younger people?
These are the things that you need to consider to make sure that your efforts are not going to waste.
Get Commercial Screen Printing
These are just three ways that you can maximize commercial screen printing for your business. Buy in bulk to try to get a discount on items, make sure that you diversify your items as much as you can, and make sure you are fully aware of the audience that you are selling these items to.
Do you want to get started with commercial printing? Request a quote from us today.
Recently, one of my friends mentioned he'd like to order customized products to send out to potential investors. I think he'd be grateful for your intake on using screen printing to advertise a business and maximize his market. I'll call him later and suggest he checks out your post before ordering any product.