April 26


Making Your Brand Stand Out on the Road with a Partial Vehicle Wrap

By tgsva

April 26, 2024

Vehicle wraps might not be the first thing that comes to mind when you consider advertising options for your business. However, 74% of consumers state that vehicle wraps have a positive influence on their opinion about a brand. Investing in a vehicle wrap is a cost-effective way to increase your brand awareness and customer base. 

This blog will discuss ways to make your brand stand out with a partial vehicle wrap. Make a lasting impression on everyone who sees your wrap so they give you their business instead of going to your competitors. 

What’s a Partial Vehicle Wrap?

The main difference between a partial and a full vehicle wrap is that a partial wrap only covers part of the vehicle. A full one covers the entire thing from bumper to bumper. 

Features of a partial branded vehicle wrap include the following:

  • Covers central portions of the vehicle like the rear, sides, and hood
  • Incorporates the vehicle’s base color
  • Includes a mixture of decals and full wraps
  • Carefully designed transitions between the vehicle’s paint color and the wrap

Incorporate Your Company’s Logo

Adding your business’s logo and slogan to your partial vehicle wrap is a great way to begin business advertising. While you want the vehicle wrap to blend seamlessly in with your vehicle’s colors, it should also include your business’s color scheme. Doing so will create brand recognition when people see your company’s advertisements. 

Keep Your Design Simple

More isn’t always better when it comes to partial vehicle wraps. Most drivers and their passengers won’t have time to read everything on your wrap unless they’re stuck behind you in traffic. Your message should be concise and to the point. 

Some tips to keep in mind with your design include:

  • Avoid too many images, fonts, and colors
  • Focus on one main element

Make an Impact With Your Words

The phrases and words you include on your vehicle wrap are just as important as the colors and graphics. Unless you already have a motto, take the time to come up with something that perfectly encapsulates what your business has to offer and its values. A witty motto will grab people’s attention and make them interested in your business. 

While you want to keep your words simple, don’t be afraid to get creative. Think about phrasing and mottos that you’ve seen on other business’s vehicles. Take them as inspiration to come up with something new for your business.  

Increase Your Customer Base With a Custom Vehicle Wrap

Don’t let the time you spend on the road for your business go to waste. Investing in a partial vehicle wrap is an easy way to get more eyes on your company without having to do extra work. Partner with an experienced graphics company to ensure you have a professional and eye-catching design created. 

The design experts at The Graphics Shop have lots of vehicle wrap ideas to get your brand more awareness. Our team will use our over 15 years of experience to create a design that has a major impact. Contact us to schedule a consultation to discuss our partial vehicle wrap solutions. 

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